2014世界杯----奥迪A8车灯组成的比分显示牌

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AUDI shipping container scoreboard illuminates with A8 headlights
all images courtesy of AUDI

situated on the shores of brooklyn, AUDI has built a giant scoreboard showcasing top 2014 world cup scores made from 28 audi A8 models and 45 shipping containers. the digital clusters that display numerals on the 40-foot digital installation are made up entirely from the LED headlights of the featured vehicles. visible from miles away, including from an airplane, the towering structure celebrates all soccer match scored posted throughout the four-week installation, broadcasting the match results live through monday, july 14th.

‘AUDI is proud to bring the passion of international soccer to the shores of manhattan with a fun, eye-catching led installation. as the U.S. appetite for international soccer grows, AUDI will continue to bring fans exciting activations that enhance their soccer experience,’ said loren angelo, director of marketing, AUDI of america.

由28辆奥迪A8和45个集装箱组成的2014世界杯比分显示牌。